Tomicic first came to public attention as the Chilean representative to the Miss World 1995 pageant. Soon after she was invited to the program Pase lo que Pase of TVN as a fashion commentator. She received her big break when she became one of the principal co-presenters of this program and went on to assume the co-presenter role of Buenos dias a todos, a popular morning television show. In February 2006, Tomicic was elected Queen of the Viña del Mar International Music Festival, and in 2007 she was presenter of the same festival with Sergio Lagos.
