After winning beauty contests as a teenager, she was offered modelling work. In 1954, while studying physics at the University of Naples, and living in a boarding school of nuns, she was asked to be Miss di Tappa ("Stage Miss"), who presents flowers to the winner of a stage of the 1954 Giro d'Italia bicycle race, then at Naples. She was convinced, but with difficulty because of her shyness, then a picture of her, kissing the winner, was published in newspapers all over Europe.