Jon shares his life through social media, documenting his day-to-day adventures through YouTube vlogs. In 2018, he donated €1,000 to charity for every vlog that was off schedule. In his vlogs, Jon travels the world with his wife, and his cameraman/editor Benjamin Ortega. On 4 January 2018, Jon Olsson Delér's YouTube page and Instagram page reached 1 million subscribers. He also started his own bag company, called Douchebags, and in 2018, he became the creative director of the company. Jon also co-founded and runs the clothing company known as C'est Normal.