Following the publication of his videos, O'Keefe filed a complaint with the Federal Election Commission (FEC) against the presidential campaign of Hillary Clinton and the DNC, alleging "a criminal conspiracy" involving the Clinton campaign, the DNC and three left-leaning super PACs. On June 1, 2017, Creamer's firm, Democracy Partners, filed a $1 million lawsuit against Project Veritas, claiming Project Veritas had lied to gain access to the firm and violating anti-wiretapping laws.
On January 9, 2017, Project Veritas operative Allison Maass was filmed attempting to bribe members of Americans Take Action into inciting a riot at Trump's inauguration. On January 16, 2017, Project Veritas uploaded a video showing DC Antifascist Coalition members of Disrupt J20 plotting to use "stink bombs" at the DeploraBall. After the video's release, Disrupt J20 denied the statements, saying that the members deliberately gave false information to Veritas. The video led to the arrest of one man allegedly involved in the plan, as well as two associates. All three individuals pleaded guilty.
On June 26, 2017, O'Keefe released a video on Project Veritas' YouTube channel that showed John Bonifield, a producer of health and medical stories for CNN, saying that CNN's coverage of the Russian investigation was for "ratings" and that the coverage was "mostly bullshit". The video identified Bonifield as a supervising producer of CNN, but did not state that he was a supervising producer for CNN Health. In a statement, CNN stated: "CNN stands by our medical producer John Bonifield. Diversity of personal opinion is what makes CNN strong, we welcome it and embrace it." During a White House press briefing, deputy White House press secretary Sarah Huckabee Sanders encouraged people to watch the video "whether it's accurate or not".
On June 28, 2017, O'Keefe released the second part of the series of undercover videos, by then dubbed "American Pravda". In the video, CNN anchor Van Jones said, "The Russia thing is just a big nothingburger." When asked about the video in an email, CNN responded "lol". During that same day, the videos were posted on Donald Trump's Instagram account. Jones said that O'Keefe had deceptively edited the video to take his remarks out of context and was attempting to "pull off a hoax." Jones added that he believed that there probably was collusion between the Trump campaign and the Russian government.
On June 30, 2017, O'Keefe released the third part of the undercover videos. Part 3 of the series showed CNN associate producer Jimmy Carr saying that Trump is "fucking crazy" and that "on the inside, we all recognize he is a clown, that he is hilariously unqualified for this, he's really bad at this, and that he does not have America's best interests". Carr also said "This is a man who's not actually a Republican, he just adopted that because that was the party he thought he could win in. He doesn't believe anything that these people believe." Additionally, he said American voters are "stupid as shit." He also made comments about Counselor to the President Kellyanne Conway, calling her an "awful woman" and stating that she "looks like she got hit with a shovel". In a fourth video published by Project Veritas on July 5, Carr criticized CNN co-anchor Chris Cuomo.
Starting in July 2017, Project Veritas operative Jaime Phillips attempted to infiltrate The Washington Post and other media outlets by joining networking groups related to journalism and left-leaning politics. She and a male companion attended events related to the Post, and their conversations with journalists were sometimes covertly recorded.
In November 2017, The Washington Post reported that several women accused Republican Alabama U.S. Senate candidate Roy Moore of pursuing them while they were teenagers and he was in his 30s. Later that same month, Jaime Phillips approached The Washington Post and falsely claimed that Moore had impregnated her as a teenager and that she had an abortion. In conducting its usual fact-checking, the Post discovered multiple red flags in her story. They found a GoFundMe page in her name that said, "I've accepted a job to work in the conservative media movement to combat the lies and deceipt [sic] of the liberal MSM." After a Post reporter confronted her with the inconsistencies during a video-recorded interview, Phillips denied that she was working with an organization that targets journalists, and said that she no longer wanted to do the story. She was seen outside Project Veritas' office in Mamaroneck, New York, with her car remaining at the office's parking lot for more than an hour. O'Keefe declined to comment about the woman's apparent connection to Project Veritas. Instead of running a story about Phillips' supposed pregnancy, the Post published an article about the attempted sting operation. The Post decided to disclose Phillips' original discussions made off the record, saying they were not obligated to keep them confidential because she had deceived them.