With his two brothers he also founded the venture capital company European Founders with which they invested in StudiVZ (former German-counterpart to Facebook), MyVideo (German-counterpart to YouTube), Bigpoint Games and several other companies. The Samwer brothers invested in Facebook in 2008, after selling StudiVZ to the Holtzbrinck Group. They also founded the startup studio Rocket Internet headquartered in Berlin with early-stage investments in Europe's largest online fashion company Zalando (publicly listed), online food-delivery company Delivery Hero (publicly listed), Asian e-commerce company Lazada Group (sold to Alibaba) and online meal retailer HelloFresh (publicly listed). In 2013, the Samwer brothers founded 150 million € Global Founders Capital (GFC) fund for early-stage startups. In 2013 Alexander Samwer went his own way business-wise and stopped working for Rocket Internet and Global Founders Capital.
